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iconBehavioural Intelligence

What They Do Says More Than What They Say.

DoppelIQ turns browsing, purchasing, and engagement patterns into a live signal so simulations reflect how customers actually behave, not just what they say.

iconWhat It Captures

Three stages. DoppelIQ reads the pattern, not just the action.

1Browsing

"Viewed 4 product pages, bought nothing."

Consideration

The twin logs comparison behavior without conversion.

2Engagement

"Opened the last 3 emails, clicked none."

Interest is fading

The twin updates attention and channel fatigue.

3Purchase Rhythm

"Buys every 6 weeks, always on a weekend."

A habit

The twin flags the real window when this customer is likely to act again.

iconHow it Works

Every behavioural signal, classified, and fused into twins

Browsing
Purchasing
Engagement
Lifestyle & Media Habits
processed for patterns & triggers
Decision Drivers
Preferences
Habits
Purchase Triggers
fused into simulated consumers
AI Consumer Twins
iconWhat You Can Decide With It

Real decisions, not dashboards

Campaigns

Test messaging against real behaviour

See how different behavioural profiles respond to a campaign before you launch it.

Promotions

Time a promotion to real purchase

Behavioural patterns show the moments most likely to trigger a purchase, so promotions convert.

Concepts

Validate a concept

Predict how a new concept lands based on how customers actually behave.

Loyalty

Smooth friction points

Behavioural patterns surface friction points across the journey before they show up as churn.

Behaviour reveals the pattern.
DoppelIQ simulates what's next.

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